Brian Dresher is Mashable’s Director of Business Development and is based out of the D.C. area. In this role, Brian identifies and manages traffic-driving, revenue-generating, and brand-building opportunities.
Through these strategic areas, Brian has created new revenue streams through content and brand licensing initiatives; enhanced Mashable’s content partnerships with established media brands including CNN, Yahoo, Washington Post, US News, and USA TODAY; and developed mobile and tablet app partnerships with niche social media brands including Gowalla, Float, News.me, and UberMedia.
Brian’s several years’ experience in the media industry has enabled him to effectively assess, analyze, communicate, negotiate, and manage opportunities as well as understand how to build relationships for both short- and long-term value. Brian has spoken at dozens of events on social media, content distribution, and partnerships including SXSW, Social Fresh, and 140conf, and was a regular contributor to USA TODAY’s “The Social Blog.” Additionally, Brian authored a chapter of “The Power of Real-time Social Media Marketing.”
Brian is a graduate of The George Washington University where he earned his MBA and was named Graduate Marketing Student of the Year, and a graduate of UC San Diego where he earned his B.A. in Economics.